I work with the business in 3 stages to find out if it is seeking to do the right things, how well it is set up to do them then make improvements

  1. Diagnosis

  2. Creating or Refining the Growth Strategy

  3. Operationalising the Growth Strategy

The diagnosis informs the second and third stages. The final result is a business set up for faster growth through a sharp focus on its target market and resources correctly aligned to compete effectively.

1 - Diagnosis

MODULES

Strategy Diagnostics- business performance; market structure; proposition; customer experience; channels; commercials Delivery Diagnostics - planning process; org. and RACI; business management processes and information; behaviours

OUTPUTS

Critique of the business’s strategy and its ability to deliver it highlighting what needs to change strategically and operationally

2 - Creating/Refining Growth Strategy

MODULES

Market Segmentation; Marketing Strategy; Sales Strategy; Proposition Development; Customer Journeys; Channels; Pricing; Processes; Financial Modelling

OUTPUTS

Comprehensive plans describing value creation in Y1-3, target market, proposition, customer journey, channels, commercials, processes, organisational enablers

3 - Operationalising

MODULES

Business Performance Management; Processes; RACI; Objectives Setting, Alignment and Cascade

OUTPUTS

Delivery of operational enablers such as changes to process, RACI, alignment and cascade of objectives, organisation structure, business performance governance etcetera